Social Media Marketing Specialist
We are looking for an experienced Social Media Marketing Specialist in LATAM to join our creative team.
Work at Exadel - Who We Are:
Since 1998, Exadel has been engineering its own software products and custom software for clients of all sizes. Headquartered in Walnut Creek, California, Exadel currently has 2000+ employees in development centers across America, Europe, and Asia. Our people drive Exadel’s success, and they are at the core of our values, so Exadel is a people-first cultured company.
Manage, develop, and monitor the Exadel brand and content across social media and content syndication platforms
Create and implement social media and content strategy, tactics, and best practices including oversight of the company brand and message in LATAM region
Be responsible for developing and managing social post schedule/calendar, supporting and managing social campaigns (ads, boosts, etc.), developing and distributing thought leadership content across Exadel social platforms
Track and report traffic and community & campaigns’ growth metrics and analysis
Stay up to date with the latest social media best practices and technologies
Answer questions from Exadel followers on social networks. Respond in a timely manner with regards to compliments, complaints, and questions received through various social media platforms and coordinate with appropriate departments
3-5 years of experience as a SMM specialist or similar role
In-depth knowledge and understanding of social media platforms and their respective participants (Facebook, Twitter, LinkedIn, Instagram, etc.) and how they can be deployed in different scenarios
Ability to effectively communicate information and ideas in written and verbal format and build and maintain relationships
Hands-on experience with Facebook Business Manager, LinkedIn Business Manager
Understanding of Google Analytics and building and maintaining reports
Good understanding of marketing principles
Understanding of SEO and web traffic metrics
Experience with doing audience research
Good time management skills
Excellent multi-tasking skills
Excellent command of Spanish and English, both written and spoken, ability to produce high-quality, catchy, and engaging content in Spanish
Nice to have-:
Previous experience working in IT company
Experience with HubSpot, Buffer or similar platform
Advantages of Working with Exadel:
You can professionally grow and develop your career in a variety of ways, including technical skills.
You can participate in continuing education as a mentor or speaker. These opportunities are fulfilling and come with financial incentives.
You can improve your English skills in language lessons and with the support of native speakers.
You can take part in cultural, sporting, charity, and entertainment events.
Our leadership team is always available to our employees; everyone can interact regularly with upper management and expect the team to hear and value their input.
You can suggest your own initiatives, and you will always be heard. Everybody matters at Exadel.
Exadel is a big family. We care deeply about each other, and we support and protect our team members. We have a strong sense of shared identity, values, history, and traditions, and we show up at significant life events.
At Exadel, we believe in work-life balance. We value the fact that our employees live multi-faceted lives that are not limited to their careers, and the company supports our families, physical and mental health, hobbies, friends, and interests.